Thank you and all the best in 2019

DEAR ESTEEMED Customer,

As the year winds down, we want to take the opportunity to say thank you.

On behalf of the board, management, staff and friends of Interactive Media Limited, we are pleased that you have made SEARCHLIGHT Newspaper your preferred media for trusted journalism. We value the trust you have put in our product and we would like to thank you for that.

Your honest suggestions and feedback have helped us shaped our business to best fit our standards. It is always a pleasure serving you and we will continue our efforts to meet and exceed your expectation in the future. Meanwhile, your unwavering support and patronage are what keep us going.

So, from our office to your hotel room, home or business, we wish you a bright and prosperous 2019.

“Thank you! These two words carry with them a message which can do incredible things.” In a recent post on Reddit/r/ Entrepreneur, one user posted a short story titled “How ‘thank you’ phone calls changed my business”.

The user talks about their previous issues with their niche e-commerce business and their lack of understanding on how to remedy the problem. Essentially, customers would fill out an order but stop at the last minute. This was a frequent occurrence and was hindering potential revenue. The user decided to call the would-be customers to get a better understanding of what was wrong.

In doing so, they found many of the prospects they spoke with welcomed the call, as they felt a sense of appreciation and connection. In other words, someone was willing to take time out of their day to listen to their thoughts and ask how they can make their experience better with the site. Fast forward and the user’s recovery rate went from 10 per cent to 55 per cent.

During a recent stint as a Marketing Executive, I found that either calling or sending a personalized thank you note to customers opened the door to future business relationship. So, don’t forget or undervalue the words ‘thank you.’

Visit us at www.searchlight. vc or https://www. facebook.com/Searchlight1. We’ll help you get noticed.