Searchlight Logo
special_image

    • News
      • Front Page
      • News
      • Breaking News
      • Press Release
      • Features
      • Special Features
      • From the Courts
      • Sports
      • Regional / World
    • Opinions
      • Editorial
      • Our Readers’ Opinions
      • Bassy – Love Vine
      • Dr. Fraser- Point of View
      • R. Rose – Eye of the Needle
      • On Target
      • Dr Jozelle Miller
      • The World Around Us
      • Random Thoughts
    • Advice
      • Kitchen Corner
      • What’s on Fleek this week
      • Health Wise
      • Physician’s Weekly
      • Business Buzz
      • Hey Rosie!
      • Prime the pump
    • ePaper
    • Obituaries
      • In Memoriam / Acknowledgement
      • Tribute
    • Contact Us
      • Advertise With Us
      • Letters To The Editor
      • General Contact Information
      • Contact our Webmaster
    • About Us
      • Privacy Policy
      • Interactive Media Ltd
      • St. Vincent & the Grenadines
    • Subscribe
    • News
      • Front Page
      • News
      • Breaking News
      • Press Release
      • Features
      • Special Features
      • From the Courts
      • Sports
      • Regional / World
    • Opinions
      • Editorial
      • Our Readers’ Opinions
      • Bassy – Love Vine
      • Dr. Fraser- Point of View
      • R. Rose – Eye of the Needle
      • On Target
      • Dr Jozelle Miller
      • The World Around Us
      • Random Thoughts
    • Advice
      • Kitchen Corner
      • What’s on Fleek this week
      • Health Wise
      • Physician’s Weekly
      • Business Buzz
      • Hey Rosie!
      • Prime the pump
    • ePaper
    • Obituaries
      • In Memoriam / Acknowledgement
      • Tribute
    • Contact Us
      • Advertise With Us
      • Letters To The Editor
      • General Contact Information
      • Contact our Webmaster
    • About Us
      • Privacy Policy
      • Interactive Media Ltd
      • St. Vincent & the Grenadines
    • Subscribe
Prime the pump
March 9, 2018

How do you attract attention to your business?

ATTENTION – the principal currency of a business. How do you attract attention to your business when there are numerous options for the same products and services available in a small market? You buy attention! Marketing spenders know how to prime the pump; they put money in to get more money out.

When you raise awareness of your business, you give prospects a reason to visit. When prospects visit, it increases the chances for sales and word of mouth promotion and when sales increase, you achieve greater profit.

Maybe you’ve been nominated in the Best of SVG 2018 People’s Choice Campaign. Whether you are a top nominee or not, chances are someone, somewhere may learn about you for the first time and may want to try your product or experience your services.

Here are a few things you can do to ensure that you are visible. Know where your prospects are and meet them there with continuity placements in niche media. If you don’t have a website, get one set up. If you cannot afford a custom designed website, companies like Godaddy, Wix and SquareSpace provide templates and tools that make it easy to create a basic website.

Get yourself some business cards. A business card in the right hand can be your most valuable marketing tool. Business cards have no downtime; they are never inaccessible because of a faulty cable or Internet outage.

Sign up for an email service. Email marketing is a highly effective way to reach and convert target audiences into paying customers.

Set up your business profile on Facebook, say exactly what you offer and how you can be reached and of course, advertise in print – the most proven marketing medium.

Contact us today at marketing@searchlight.vc or (784) 456-1558 or (784) 494-0031. We’ll help you get noticed.

  • FacebookComments
  • ALSO IN THE NEWS
    ULP revolutionised Health Care, says Opposition Leader Ralph Gonsalves
    News
    ULP revolutionised Health Care, says Opposition Leader Ralph Gonsalves
    Forrest 
    March 13, 2026
    Leader of the opposition Unity Labour Party, Dr. Ralph Gonsalves, praising a recent experience at the Byera Health Center, said the health system unde...
    Partnership necessary to grow the economy – PM
    News
    Partnership necessary to grow the economy – PM
    Forrest 
    March 13, 2026
    Prime Minister Dr. Godwin Friday, said he would like to make it “very clear” that the government cannot “basically” be the driving force in the econom...
    PM still guarded on question of permission for US operations in SVG waters
    News
    PM still guarded on question of permission for US operations in SVG waters
    Forrest 
    March 13, 2026
    Prime Minister Dr. Godwin Friday, side swiped a question whether this country had given the green light to the United States of America to carry out m...
    Bad behaviour in mini-buses high on police complaints list
    News
    Bad behaviour in mini-buses high on police complaints list
    Forrest 
    March 13, 2026
    Most people who attended the first Customer Appreciation Day initiative, hosted by the traffic department of Royal St Vincent and the Grenadines Polic...
    New heritage textile to be launched in Greiggs on March 14
    News
    New heritage textile to be launched in Greiggs on March 14
    Forrest 
    March 13, 2026
    Vincentian cultural practitioner Nisha Hope, will officially launch a new heritage textile titled “HERO”, a fabric design created in honour of Joseph ...
    News
    St Kitts and Nevis launches initiative to strengthen youth mental health
    Forrest 
    March 13, 2026
    Leaders in government, education, health, and civil society in St Kitts and Nevis gathered on Thursday, March 12, 2026, at the CUNA Conference Centre ...
    News
    ULP revolutionised Health Care, says Opposition Leader Ralph Gonsalves
    News
    ULP revolutionised Health Care, says Opposition Leader Ralph Gonsalves
    Forrest 
    March 13, 2026
    Leader of the opposition Unity Labour Party, Dr. Ralph Gonsalves, praising a recent experience at the Byera Health Center, said the health system unde...
    Partnership necessary to grow the economy – PM
    News
    Partnership necessary to grow the economy – PM
    Forrest 
    March 13, 2026
    Prime Minister Dr. Godwin Friday, said he would like to make it “very clear” that the government cannot “basically” be the driving force in the econom...
    PM still guarded on question of permission for US operations in SVG waters
    News
    PM still guarded on question of permission for US operations in SVG waters
    Forrest 
    March 13, 2026
    Prime Minister Dr. Godwin Friday, side swiped a question whether this country had given the green light to the United States of America to carry out m...
    Bad behaviour in mini-buses high on police complaints list
    News
    Bad behaviour in mini-buses high on police complaints list
    Forrest 
    March 13, 2026
    Most people who attended the first Customer Appreciation Day initiative, hosted by the traffic department of Royal St Vincent and the Grenadines Polic...
    New heritage textile to be launched in Greiggs on March 14
    News
    New heritage textile to be launched in Greiggs on March 14
    Forrest 
    March 13, 2026
    Vincentian cultural practitioner Nisha Hope, will officially launch a new heritage textile titled “HERO”, a fabric design created in honour of Joseph ...

    E-EDITION
    ePaper
    google_play
    app_store
    Subscribe Now
    • Interactive Media Ltd. • P.O. Box 152 • Kingstown • St. Vincent and the Grenadines • Phone: 784-456-1558 © Copyright Interactive Media Ltd.. All rights reserved.
    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok