Customers of LIME got a first-hand experience of the treats that would be in store for them this season, as the telecommunications provider last Friday kicked off its Upgrade Christmas campaign.

The LIME headquarters in Kingstown was a hive of activity on Friday, as customers were greeted with massive deals, receiving on-the-spot deals, discounts and giveaways.{{more}}

Customers were able to purchase top ups, and receive free 4G enabled smart phones with data in the process. Persons will automatically be entered into the Christmas sweepstakes by topping up $15 or more, upgrading to LIME data plan or my plan, or paying bills in full.

LIME head of Marketing and Corporate Communications Nikala Williams reminded customers that the Christmas upgrade runs all season long, with prizes to be won on a weekly basis.

“Every week, lucky customers would stand a chance to win wireless speakers that will perfectly accompany their LIME 4G ready smart phones and other devices, tablets, as well as grocery vouchers to shop at Super J supermarket. The grand prize of a room makeover from Fine Things will be the extra topping on the cake.

“We will also reward our customers with prepaid and postpaid discounts on their talk time, and super fast data,” Williams said.

Friday’s mega launch also saw several customers selected for an on-the-spot upgrade.

Journalist Rawdica Stephens was a qualifier to receive a brand new Android Smartphone, compliments LIME.

Williams said that customers could expect to be just as special by entering the LIME doors throughout the Christmas season.

“There is always something to gain from being a customer of LIME. This Christmas season, we are taking out all the stops to ensure that our loyal patrons get the best that LIME has to offer, as we Upgrade Vincy, one customer at a time,” Williams said.